viernes, 28 de febrero de 2020


Japan Update: Nikkei Asian Review

Japan Update

February 28, 2020

Suntory, Asahi and Kirin 

face sober reality in Japan

TOKYO/OSAKA -- A Kyoto-area
 town known for its pure water 
is now drawing international 
tourists for a very different
liquid: whisky.

The Suntory Yamazaki Distillery
 in Shimamoto has become a 
pilgrimage for the world's whisky connoisseurs, with foreign 
visitors increasing to more
 than 9,300 last year from 
around 800 a decade ago.

Even with a boom in Japanese 
whisky, the country's declining population and alcohol 
consumption are forcing 
brewers
 like Suntory to look abroad
 for growth.

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